Archive for April, 2010

April 30, 2010 0

IQ Picks up SIX Telly Awards

By melissa in News

IQ was just awarded SIX Telly Awards for our video work.  After 15 years of video production, we’re still among the best in the industry. Congrats to the team!

Barclays Exploring ETFs – Won Silver for Use of Animation
UPS Whiteboard – Won Silver for B2B Campaign
IHG Priority Club Rewards PCR 101 – Won Silver for B2C [...]

April 27, 2010 0

Review: How Much Information?

By jeniferv in Meaning

I recently read a report by the Global Information Industry Center at the University of California on a research study conducted to create a census of the world’s data and information in 2008. What a task! The goal of the study was to answer: How much data and information did people consume, what types, and [...]

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April 27, 2010 1

BtoB Magazine Asks the Expert

By melissa in News

The April 2010 issue of BtoB Magazine showcases an annual interactive marketing guide which features the latest trends, best practices and expert advice.  IQ’s CEO, Tony Quin, is a contributor to this edition with a column offering insights to marketers on next-generation digital experiences.  Read it here.

April 26, 2010 0

ipad at Retail

By Tony Quin in IPad, strategy

IPad Meets Retail: Half a dozen ways industry execs imagine the iPad could be used at retail

Catalogs: Online versions of print catalogs haven’t taken off, but iPad versions, with embedded video, as well as the ability to browse whenever it’s convenient and make purchases could be the next big thing.
Customization: Cars, furniture, shoes and apparel [...]

April 22, 2010 0

Multitouch interactions via shoe-tread tracking. Yes really.

By Zach Pousman in News

By Dr. Patrick Baudisch and colleagues show off a really nice demo of turning a floor into a really high resolution multitouch display. Notice how a person’s shoe size and tread can be used to identify them, and how, at the end of the video, the tracker can use weight shifting to infer body position. [...]

April 19, 2010 0

Recap of ACM CHI 2010 conference (UX, HCI, design)

By Zach Pousman in Innovation, design, digital

I had the pleasure of attending the CHI 2010 conference, the premier annual venue for advances in human computer interaction, which was held right here in our hometown of Atlanta, GA last week. The conference brings together academic researchers, industrial labs (like Microsoft Research, IBM Research, and Intel’s People and Practices / Digital Home Group), [...]

April 19, 2010 0

AVTR Double Take

By joel krieger in Advertising, Inspiration, Meaning

One of the best print ads I’ve seen so far this year. This full page ad for the Avatar DVD release ran on the back of ESPN magazine. I had to flip through the whole thing to be sure it was really an ad and not a special feature.  Aside from the inevitable “double-take” the [...]

April 16, 2010 0

Book Craziness on the iPad

By Josh Webb in Innovation
April 13, 2010 1

IQ Named an Official Webby Honoree

By melissa in News

IQ was just named a Webby Honoree for the following work:

NYL – Guarantees Matter
US Department of Energy – Lose Your Excuse

Of the over 10,000 entries submitted to the 14th Annual Webby Awards, fewer than 15% were distinguished as an Official Honoree. This honor signifies an outstanding caliber of work. Congratulations to everyone at [...]

April 12, 2010 0

Where does creativity really come from?

By Josh Webb in Meaning